Lest we forget

As the 100th anniversary of the ANZAC landing at Gallipoli Cove approaches, here at the Australian Drug Foundation we have been reflecting on our Foundation’s history and purpose.

Formed in the mid-1950s by concerned doctors, publicans and community members, our organisation began with the purpose of assisting those who had returned from war and were suffering problems with alcohol. Through the last 60 years, particularly with the work of one of our long-serving Presidents Sir Edward ‘Weary’ Dunlop, our organisation has continued to grow and move towards helping people avoid alcohol and other drug problems through prevention-focussed approaches and cultural change.

On Saturday we’ll be remembering all of those who have fought for our country, and all of those who have suffered alcohol and drug problems when returning from service. We object wholeheartedly to the increasing effort from Big Alcohol (in this case VB) to attempt to brand ANZAC Day. We don’t object to people raising a glass in honour of all those who have fought for our country on the 25th April, but we do object to a beer company telling Australians to do so in the name of increasing their profit margin.